The 3 most recent algorithms (Penguin, Panda and Hummingbird) are steering SEO practices back to what we’ve been preaching all along; good content. Keyword enrichment and link building have now become detrimental to good SEO if the content they are built into is not high quality (well written). “The three updates made by Google will […]
Archive for category Internet Marketing
Why does Google continue to modify it’s search algorithm? It is all about site quality; providing the user with the highest quality Search Engine Result Page (SERP). Panda has had a significant affect on websites that have poor quality content, little content, copied or plagiarized content or just an overall poor site relative to keywords […]
5 REASONS TO EMBRACE SOCIAL MEDIA 1. Social media is an important SEO tool. Links from so social media are playing an increasingly important role in your site’s search position. Since 80% of consumer purchases start with search, this reason alone is a good argument for embracing social media. 2. Your customers expect you to […]
Social Media Optimization (SMO) now is used hand-in-hand when employing SEO techniques to your website to optimized its position on the Internet. Should you add a Twitter account, facebook account or use other social media sites, tools or bookmarks? If you want to keep your site accessible, bring it some mobile compatibility and make it […]
1. CSS font shorthand rule When styling fonts with CSS you may be doing this: font-weight: bold; font-style: italic; font-variant: small-caps; font-size: 1em; line-height: 1.5em; font-family: verdana,sans-serif There’s no need though as you can use this CSS shorthand property: font: bold italic small-caps 1em/1.5em verdana,sans-serif Much better! Just a few of words of warning: This […]
Facebook has now made major improvements to its analytics for websites, applications, and pages. Businesses now have increased insights into how people are engaging with their Facebook presence on and off their sites. At this point, most businesses have probably come to the realization that they are missing out on some serious opportunities if they […]